U&I Label is a women’s independent swim & surfwear brand born out of Torquay, dreamt in between sets while surfing at Bells Beach. Every stitch is inspired by the power of the ocean and designed to complement the grace of female ocean dwellers, filling the gap in the female swimwear market – a brand with a mission to re-establish the image of what living on the coast for women is really about. The U&I woman is an Ocean Dweller, not a sun baker.
Made in Australia. Learn more