Dear community,
We’ve got some exciting news to announce as we have found the perfect new business partners to come on board and help run U&I! From Bells to Noosa, the rad surfing creatives behind Ebb & Flo Studio – Amelia, Lou & Jen are on board and we couldn’t be more excited! On our road trip north in search of warmer waters we had the pleasure of hanging out, sharing waves, wines, and pasta with their crew last month (pre lockdown V2.0!). Oh, and did we mention they started the Noosa Surf Film Festival so really couldn’t be a better fit.

So where to from here?! We’ve got one more exciting opportunity for an experienced Fashion Designer to also join as a partner and complete the team. We’re looking for a person that is wanting to be the change, and build the brand with slow and sustainable fashion at its core. It’s the chance to connect and create with likeminded ladies and to run your own business. If you think this sounds like you get in touch! Or please help us out by recommending the opportunity to any friends you think might be a great fit! 
So far..
We have exclusively been offering swimwear, but are now wanting to introduce apparel. And don't worry, the muse and focus on Ocean Dwellers will remain the same.

What's up for grabs?
We are offering the new parter to buy into the business and are offering a share in the partnership in exchange. So far U&I has been more of a passion project, but we'd like to give it more love and time to take the brand further.

A quick intro to U&I
Our mission is to re-establish what living on the coast for women is really about... "we surf, run, play". U&I Label works to provide women who respect and seek design with the grown-up answer to swim and surfwear. The U&I woman is an Ocean Dweller, not a Sunbaker. All of our ranges are designed in Torquay and responsibly made in Australia.

We'd love to hear from you!
Please email: or use the form